Mobile Ready Websites will soon be even more important!

mobile ready websites

Mobile ready websites have been gaining importance in recent years as traffic from mobile devices has moved past the 50% mark. Google’s announcement on February 26, 2015 creates an even more profound reason to go mobile. Google is basically threatening your SERP rankings if you don’t make the move. The magic date for moving your website to mobile ready appears to be April 21, 2015.

“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.” Source:

Once this change happens, now not only will your user experience be hindered by not having a mobile ready website, but your search traffic will take a hit as well. Making your site mobile ready doesn’t have to be a headache, we can take your existing design and content and format it to become mobile friendly. If you’re interested in learning more about changing your site to be mobile ready contact Luke today at 413-458-1721.